The best way to handle a crisis is to avoid it in the first place. La Brea Media are prepared to audit your external and internal communications, policies, and media sentiment. We’ll come back with a comprehensive picture of where you are as a brand and offer the best, safest path forward to avoid crisis and controversial situations in the future. Of course, knowing that some crises are simply unavoidable, we are prepared to create comprehensive crisis plans for companies of any size.
Our crisis prevention team will provide invaluable rules for content creation to help you avoid sticky situations. With an emphasis on social media literacy and comprehension, La Brea Media will help you to proof your content — not just for spelling errors, but for potentially offensive or negative messaging that could severely damage your brand. Inevitably, mistakes will be made. It’s up to you to decide how you respond to them.
Some crises will come at you from left field. While we can’t predict the future, La Brea Media can help you expect the unexpected and train you to respond calmly, rationally, and in a timely manner. Our crisis response team will act as a barrier to protect you from yourself.
Why Choose La Brea Media’s Crisis Prevention Services?
La Brea Media can provide valuable insight so that you know when to speak and when to remain silent. We’ll assist in selecting the correct spokesperson to quickly get in front of the right people to ensure the best version of your side of the story is being told. Our crisis prevention training can also equip your company with the right tools to engage with the media and other outlets. With our help, your company will be able to swiftly act like a well-oiled machine, not losing any time scrambling for answers on what to do.